Ana Bruno LLC provides ongoing multimedia and brand awareness support for Dr. Phonez @ The Forum. As a standalone franchisee, the client required a stronger digital presence to distinguish themselves in a competitive market. We implemented strategic refinements to their existing branding, crafting a unique visual identity that allows the business to stand out locally while building long-term brand equity and online visibility.
Tools used: Adobe CC, Canva, Google Gemini, Google Flow, CoPilot, ChatGPT, Eleven Labs, Suno, Shopify, Google Workspace, Meta Business Suite
Rebrand
Balancing Heritage with Innovation When working within a franchise framework, maintaining brand recognition is paramount. Our approach for this project was to preserve the core familiarity of the original brand while introducing a refreshed, contemporary aesthetic. By implementing cleaner, high-contrast typography against the company’s signature bold red, we created a striking visual identity that feels both established and brand new.
Revamping the webpage
Optimizing the Digital Storefront While the business had an established foundation on Shopify, the user experience required a strategic overhaul to better serve its customers. I enhanced the platform by integrating advanced features designed to streamline navigation and improve usability. These updates ensure that the brand’s specialized services are clearly communicated, providing a frictionless path from initial inquiry to final checkout.
Driving Value Through Expert Content
A key addition to the platform’s new functionality is a dedicated monthly blog designed to position the brand as a trusted industry authority. By publishing expert insights on equipment maintenance and troubleshooting guides for common tech issues, we are providing tangible value to the customer base well beyond the initial repair. This content strategy not only educates the audience but also strengthens long-term brand loyalty.
Social Media Presence
Expanding the Digital Footprint Launched in late 2025, our primary objective has been to aggressively scale the store’s brand awareness through a comprehensive digital expansion. We’ve initiated a multi-platform content strategy, deploying a mix of high-impact static imagery and dynamic video content across Facebook, Instagram, TikTok, and YouTube. This omnichannel approach ensures the brand remains top-of-mind for customers across every major social touchpoint.
Static Content
Modernizing the Visual Narrative I implemented a refreshed, contemporary aesthetic across all static brand assets, focusing on clean lines and a minimalist layout. These high-fidelity visuals are strategically deployed throughout the store’s social feeds to maintain a consistent brand voice, driving higher engagement rates and fostering a more professional connection with the audience.
Video content
Dynamic Short-Form Storytelling We produce custom, in-house video content specifically tailored to the fast-paced nature of social media. Ranging from 15 to 30 seconds, these high-impact segments utilize relatable, theme-driven narratives to highlight the shop’s core services. By focusing on “snackable” storytelling, we ensure that every video captures attention quickly while building a meaningful connection with the local community.